Christopher Godbey | surgeRED

Author archive for "Christopher Godbey"

How to Write a Campaign Plan

I recently taught how to write a campaign plan at the Leadership Institute. Visit this link to watch a video of the lesson. Please note that you will need to register with LI in order to watch the video. Stay tuned to our blog because we plan to release a free campaign plan template in […]

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Looking forward in Virginia

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Republicans in Virginia are Fired up! The hospitality suites are closed down, the presenters are back at home, and it is time to get to work. The overarching takeaway from this weekend’s 31st Annual Advance is that the Republican Party of Virginia is ready for 2015. The focus of the weekend was on preparing the […]

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31st Annual Donald W. Huffman Advance

The election cycle for 2014 is almost over as voting in Louisiana concludes tomorrow and special elections to fill newly vacated seats will wrap up in a few short weeks. However, in Chantilly, VA the Republican Party of Virginia is getting together at their annual Donald Huffman Advance, to reflect on a very impressive year. […]

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COMMUNICATIONS AND DIGITAL STRATEGY FIRM OPENS DOORS INSIDE BELTWAY

surgeRED Brings Together Experience And Talent In New Venture FOR IMMEDIATE RELEASE Friday, December 5th 2014 Alexandria, VA – Today, the new communications and digital strategy firm, surgeRED, launched with a focus on a suite of services geared toward electing conservatives to public office. The firm offers a variety of capabilities to its clients: general […]

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Budgeting: What makes sense online?

Campaigns trying to reach voters need to understand one key point in order to succeed; the best approach will always be a varied, multi-layered one. That being said the political campaign world is slowly adapting to integrated media planning across online channels to saturate audiences with individually targeted ads while moving just as slowly away […]

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Our state of the art digital team employs expert social media and graphic design professionals who give your campaign an important digital edge. We’ll create a compelling brand for your campaign; build websites and micro sites that draw viewers, design and place online ads from pre-roll video to search ads that actually get clicks, and build an online grassroots campaign that powers your word-of-mouth efforts to a whole new digital level.
Great data is the key to knowing who would contribute, who would work, and who would vote for you given the right messages. Our team knows data. We know how to find it and employ it. Just as important, we know how to create messaging and tactics that turn that data into votes, money and volunteers for your campaign.
Our online fundraising programs revolve around three steps: Building a strong and targeted list targeted to key issues, prospecting to grow the donor file, and activating that donor file to fund your project or organization. We will grow your online fundraising presence by guiding you through each of these processes to build your audience from the ground up.
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